My Work

Samples of the work I’ve done as a strategic and creative leader. From strategy decks to social creative, this offers a snapshot of the ways in which I guide teams to deliver exceptional creative work — from strategy and concept through execution and measurement.

The strategy decks below reflect original thinking across brand strategy, campaign development, and creative direction. They’re password-protected — reach out at maecromwell@outlook.com to request access.

The feed below is from my Instagram, @maecromwell, where I share roundups and breakdowns of campaign creative, cultural moments, and the work shaping digital and social marketing. It’s a brag sheet of some of the work my team has done. Want to learn more about the creative featured? Contact me at the email address above. Behind each post lies an extensive backstory spanning cross-functional partnership, creative expectations, audience and platform insights, and the magic that comes from creators, creative partners, and my team coming together to discuss and elevate each piece. Happy to share more context!